:root {
  --paper: #fbfaf7;
  --surface: #ffffff;
  --ink: #171412;
  --muted: #645d57;
  --line: #e8e1d8;
  --soft: #f4efe8;
  --accent: #f05a28;
  --accent-2: #ff8500;
  --steel: #9ba0a5;
  --taupe: #7d7168;
  --graphite: #232021;
  --industrial: #f05a28;
  --suministros: #ff8500;
  --publicidad: #262223;
  --shadow: 0 24px 70px rgba(20, 17, 15, .12);
  --radius: 8px;
  --container: min(1160px, calc(100vw - 40px));
}

* { box-sizing: border-box; }

html {
  scroll-behavior: smooth;
  background: var(--paper);
  color: var(--ink);
}

body {
  margin: 0;
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  color: var(--ink);
  background:
    radial-gradient(circle at 88% 0%, rgba(240, 90, 40, .10), transparent 31rem),
    linear-gradient(180deg, var(--paper), #fff 36rem);
  line-height: 1.55;
}

img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
button, input, textarea, select { font: inherit; }

.skip-link {
  position: absolute;
  left: -999px;
  top: 12px;
  z-index: 99;
  padding: 10px 14px;
  background: var(--ink);
  color: #fff;
}
.skip-link:focus { left: 12px; }

.container {
  width: var(--container);
  margin: 0 auto;
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 40;
  background: rgba(251, 250, 247, .88);
  backdrop-filter: blur(18px);
  border-bottom: 1px solid rgba(232, 225, 216, .9);
}

.nav {
  height: 78px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 22px;
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  min-width: 198px;
}

.brand img {
  width: 132px;
  height: auto;
}

.brand small {
  display: block;
  color: var(--muted);
  font-size: 10px;
  letter-spacing: .16em;
  text-transform: uppercase;
  margin-top: 2px;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 6px;
}

.nav-links a {
  color: var(--muted);
  font-size: 14px;
  font-weight: 700;
  padding: 10px 12px;
  border-radius: 999px;
}

.nav-links a:hover,
.nav-links a.is-active {
  color: var(--ink);
  background: var(--soft);
}

.nav-cta, .btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 44px;
  padding: 12px 18px;
  border-radius: 999px;
  border: 1px solid transparent;
  font-weight: 800;
  letter-spacing: -.01em;
  cursor: pointer;
  transition: transform .18s ease, box-shadow .18s ease, background .18s ease;
}

.nav-cta,
.btn-primary {
  color: #fff;
  background: var(--ink);
  box-shadow: 0 14px 30px rgba(23, 20, 18, .16);
}

.btn-primary:hover,
.nav-cta:hover { transform: translateY(-1px); box-shadow: 0 18px 38px rgba(23, 20, 18, .20); }

.btn-secondary {
  color: var(--ink);
  background: #fff;
  border-color: var(--line);
}

.btn-ghost {
  color: var(--ink);
  background: transparent;
  border-color: rgba(23, 20, 18, .20);
}

.mobile-toggle { display: none; }

.hero {
  position: relative;
  min-height: 720px;
  overflow: hidden;
  isolation: isolate;
  background: #151313;
  color: #fff;
}

.hero--compact { min-height: 600px; }

.hero-media {
  position: absolute;
  inset: 0;
  z-index: -2;
}

.hero-media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.hero::after {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    linear-gradient(90deg, rgba(14, 13, 12, .92) 0%, rgba(14, 13, 12, .78) 38%, rgba(14, 13, 12, .24) 76%),
    linear-gradient(180deg, rgba(14, 13, 12, .15), rgba(14, 13, 12, .38));
}

.hero .container {
  min-height: inherit;
  display: grid;
  align-items: center;
  padding: 86px 0;
}

.hero-content {
  width: min(700px, 100%);
}

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin: 0 0 18px;
  color: rgba(255, 255, 255, .82);
  font-size: 13px;
  font-weight: 900;
  letter-spacing: .18em;
  text-transform: uppercase;
}

.eyebrow::before {
  content: "";
  width: 9px;
  height: 9px;
  border-radius: 999px;
  background: var(--accent);
  box-shadow: 0 0 0 6px rgba(240, 90, 40, .18);
}

h1, h2, h3 {
  margin: 0;
  line-height: .98;
  letter-spacing: -.045em;
  font-family: Georgia, "Times New Roman", serif;
}

h1 {
  font-size: clamp(44px, 7vw, 86px);
  max-width: 920px;
}

h2 {
  font-size: clamp(34px, 4vw, 58px);
}

h3 {
  font-size: clamp(22px, 2.2vw, 32px);
}

.hero p.lede,
.section-lede {
  font-size: clamp(18px, 2vw, 22px);
  color: rgba(255, 255, 255, .80);
  margin: 24px 0 0;
  max-width: 720px;
}

.section-lede {
  color: var(--muted);
  margin-top: 16px;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 34px;
}

.hero .btn-secondary {
  background: rgba(255, 255, 255, .92);
  color: var(--ink);
}

.hero-proof {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  width: min(780px, 100%);
  margin-top: 54px;
  overflow: hidden;
  border-radius: var(--radius);
  border: 1px solid rgba(255, 255, 255, .18);
  background: rgba(255, 255, 255, .12);
}

.hero-proof span {
  display: block;
  padding: 18px;
  background: rgba(255, 255, 255, .08);
  color: rgba(255, 255, 255, .76);
  font-size: 13px;
  font-weight: 800;
  text-transform: uppercase;
  letter-spacing: .08em;
}

.section {
  padding: 96px 0;
}

.section-tight { padding: 70px 0; }

.section-head {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(260px, 430px);
  gap: 44px;
  align-items: end;
  margin-bottom: 42px;
}

.kicker {
  margin: 0 0 14px;
  color: var(--accent);
  font-size: 12px;
  font-weight: 950;
  letter-spacing: .18em;
  text-transform: uppercase;
}

.service-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

.service-card {
  position: relative;
  min-height: 500px;
  padding: 28px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  overflow: hidden;
  border-radius: var(--radius);
  background: var(--graphite);
  color: #fff;
  box-shadow: var(--shadow);
}

.service-card img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  z-index: 0;
  transition: transform .5s ease;
}

.service-card::after {
  content: "";
  position: absolute;
  inset: 0;
  z-index: 1;
  background: linear-gradient(180deg, rgba(0,0,0,.22), rgba(0,0,0,.84));
}

.service-card:hover img { transform: scale(1.04); }

.service-card > * { position: relative; z-index: 2; }

.service-tag {
  width: fit-content;
  padding: 7px 10px;
  border: 1px solid rgba(255,255,255,.22);
  border-radius: 999px;
  color: rgba(255,255,255,.78);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: .12em;
  text-transform: uppercase;
}

.service-card p {
  color: rgba(255, 255, 255, .78);
  margin: 16px 0 22px;
}

.feature-grid,
.value-grid,
.contact-grid,
.proof-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
}

.card,
.feature,
.value-card,
.contact-card,
.faq-item,
.timeline-item,
.seo-card {
  background: rgba(255, 255, 255, .82);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 24px;
}

.feature strong,
.value-card strong,
.contact-card strong,
.seo-card strong {
  display: block;
  font-size: 15px;
  color: var(--ink);
  margin-bottom: 9px;
}

.feature p,
.value-card p,
.contact-card p,
.seo-card p {
  margin: 0;
  color: var(--muted);
}

.split {
  display: grid;
  grid-template-columns: 1.05fr .95fr;
  gap: 26px;
  align-items: start;
}

.panel-dark {
  background: var(--graphite);
  color: #fff;
  border-radius: var(--radius);
  padding: 34px;
  min-height: 100%;
}

.panel-dark p { color: rgba(255, 255, 255, .74); }

.check-list {
  display: grid;
  gap: 12px;
  margin: 24px 0 0;
  padding: 0;
  list-style: none;
}

.check-list li {
  position: relative;
  padding-left: 30px;
  color: var(--muted);
}

.panel-dark .check-list li { color: rgba(255, 255, 255, .78); }

.check-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: .42em;
  width: 13px;
  height: 13px;
  border-radius: 3px;
  background: var(--accent);
  box-shadow: inset 0 0 0 3px rgba(255,255,255,.45);
}

.coverage {
  background: #fff;
  border-block: 1px solid var(--line);
}

.coverage-grid {
  display: grid;
  grid-template-columns: minmax(0, .95fr) minmax(330px, .55fr);
  gap: 28px;
  align-items: stretch;
}

.coverage-map {
  position: relative;
  min-height: 480px;
  border-radius: var(--radius);
  overflow: hidden;
  background:
    radial-gradient(circle at 60% 30%, rgba(240,90,40,.16), transparent 15rem),
    linear-gradient(135deg, #fff, #f4efe8);
  border: 1px solid var(--line);
}

.coverage-map svg {
  width: 100%;
  height: 100%;
  min-height: 480px;
}

.map-zone {
  cursor: pointer;
  outline: none;
}

.map-zone circle {
  fill: rgba(240,90,40,.18);
  stroke: var(--accent);
  stroke-width: 2;
  transition: transform .18s ease, fill .18s ease;
  transform-box: fill-box;
  transform-origin: center;
}

.map-zone:hover circle,
.map-zone.is-active circle {
  fill: rgba(240,90,40,.35);
  transform: scale(1.08);
}

.map-label {
  font-size: 14px;
  font-weight: 900;
  fill: var(--ink);
}

.coverage-panel {
  display: grid;
  gap: 12px;
}

.coverage-option {
  width: 100%;
  padding: 20px;
  text-align: left;
  border-radius: var(--radius);
  border: 1px solid var(--line);
  background: #fff;
  color: var(--muted);
  cursor: pointer;
}

.coverage-option.is-active {
  border-color: rgba(240,90,40,.55);
  box-shadow: 0 16px 40px rgba(240,90,40,.12);
  color: var(--ink);
}

.coverage-option strong {
  display: block;
  color: var(--ink);
  margin-bottom: 5px;
}

.timeline {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 18px;
  counter-reset: steps;
}

.timeline-item {
  counter-increment: steps;
}

.timeline-item::before {
  content: counter(steps, decimal-leading-zero);
  display: inline-flex;
  margin-bottom: 22px;
  color: var(--accent);
  font-weight: 950;
  letter-spacing: .12em;
}

.faq-list {
  display: grid;
  gap: 12px;
}

.faq-item {
  padding: 0;
  overflow: hidden;
}

.faq-trigger {
  width: 100%;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  padding: 22px 24px;
  border: 0;
  background: transparent;
  color: var(--ink);
  text-align: left;
  font-weight: 900;
  cursor: pointer;
}

.faq-trigger span {
  width: 28px;
  height: 28px;
  display: inline-grid;
  place-items: center;
  flex: 0 0 auto;
  border-radius: 50%;
  background: var(--soft);
  color: var(--accent);
}

.faq-panel {
  display: none;
  padding: 0 24px 24px;
  color: var(--muted);
}

.faq-item.is-open .faq-panel { display: block; }

.cta-band {
  color: #fff;
  background:
    radial-gradient(circle at 86% 20%, rgba(240,90,40,.28), transparent 24rem),
    linear-gradient(135deg, #171412, #2b2724);
  border-radius: var(--radius);
  padding: 46px;
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 28px;
  align-items: center;
}

.cta-band p { color: rgba(255, 255, 255, .76); margin: 14px 0 0; }
.cta-band .btn-secondary { background: #fff; color: var(--ink); }

.quote-form {
  display: grid;
  gap: 12px;
}

.form-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 12px;
}

.quote-form label {
  display: grid;
  gap: 7px;
  color: var(--muted);
  font-size: 13px;
  font-weight: 800;
}

.quote-form input,
.quote-form select,
.quote-form textarea {
  width: 100%;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  background: #fff;
  color: var(--ink);
  padding: 13px 14px;
}

.quote-form textarea {
  min-height: 118px;
  resize: vertical;
}

.quote-form small { color: var(--muted); }

.seo-note {
  display: grid;
  grid-template-columns: .8fr 1.2fr;
  gap: 18px;
  border-radius: var(--radius);
  border: 1px solid rgba(240,90,40,.24);
  background: rgba(240,90,40,.07);
  padding: 22px;
}

.social-showcase {
  position: relative;
  overflow: hidden;
  border-radius: var(--radius);
  padding: 34px;
  background:
    radial-gradient(circle at 84% 16%, rgba(255, 133, 0, .24), transparent 18rem),
    linear-gradient(135deg, #fff7ef, #ffffff 52%, #fff1e2);
  border: 1px solid rgba(240, 90, 40, .20);
  box-shadow: 0 20px 60px rgba(240, 90, 40, .10);
}

.social-showcase h3 {
  max-width: 760px;
}

.social-showcase p {
  max-width: 760px;
  color: var(--muted);
}

.social-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-top: 24px;
}

.product-cloud {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 12px;
  margin-top: 28px;
}

.product-chip {
  min-height: 116px;
  display: flex;
  align-items: end;
  padding: 16px;
  border-radius: var(--radius);
  color: var(--ink);
  background: rgba(255, 255, 255, .72);
  border: 1px solid rgba(240, 90, 40, .18);
  font-weight: 900;
  box-shadow: 0 12px 34px rgba(23, 20, 18, .06);
}

.facebook-frame {
  margin-top: 18px;
  min-height: 620px;
  border-radius: var(--radius);
  overflow: hidden;
  border: 1px solid var(--line);
  background: #fff;
  box-shadow: 0 20px 60px rgba(23, 20, 18, .10);
}

.facebook-frame iframe {
  width: 100%;
  height: 720px;
  border: 0;
  display: block;
}

.facebook-toolbar {
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  align-items: center;
  gap: 12px;
  margin-top: 28px;
  padding: 14px;
  border-radius: var(--radius);
  background: rgba(255,255,255,.72);
  border: 1px solid rgba(240, 90, 40, .16);
}

.facebook-toolbar strong {
  display: block;
  color: var(--ink);
}

.facebook-toolbar span {
  color: var(--muted);
  font-size: 13px;
}

.facebook-note {
  margin-top: 12px;
  font-size: 13px;
  color: var(--muted);
}

.reel-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 18px;
}

.reel-card {
  border-radius: 18px;
  padding: 10px;
  background: #171412;
  box-shadow: 0 20px 52px rgba(23, 20, 18, .18);
}

.reel-card video,
.reel-placeholder {
  width: 100%;
  aspect-ratio: 9 / 16;
  border-radius: 12px;
  display: block;
  object-fit: cover;
  background:
    radial-gradient(circle at 70% 18%, rgba(255, 133, 0, .30), transparent 7rem),
    linear-gradient(160deg, #2d211b, #171412);
}

.reel-caption {
  color: rgba(255,255,255,.86);
  padding: 12px 4px 4px;
  font-size: 13px;
  font-weight: 800;
}

.reel-placeholder {
  display: grid;
  place-items: center;
  padding: 20px;
  color: rgba(255,255,255,.76);
  text-align: center;
  font-weight: 850;
}

.viewer-modal {
  position: fixed;
  inset: 0;
  z-index: 100;
  display: none;
  background: rgba(12, 10, 9, .76);
  backdrop-filter: blur(10px);
  padding: 22px;
}

.viewer-modal.is-open {
  display: grid;
  place-items: center;
}

.viewer-dialog {
  width: min(1060px, 100%);
  max-height: min(880px, calc(100vh - 44px));
  display: grid;
  grid-template-rows: auto 1fr;
  overflow: hidden;
  border-radius: var(--radius);
  background: #fff;
  box-shadow: 0 30px 100px rgba(0,0,0,.34);
}

.viewer-head {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding: 16px 18px;
  border-bottom: 1px solid var(--line);
}

.viewer-head strong {
  display: block;
}

.viewer-head span {
  display: block;
  color: var(--muted);
  font-size: 13px;
}

.viewer-close {
  width: 42px;
  height: 42px;
  border-radius: 999px;
  border: 1px solid var(--line);
  background: #fff;
  cursor: pointer;
  font-weight: 950;
}

.viewer-body iframe {
  width: 100%;
  height: min(760px, calc(100vh - 132px));
  border: 0;
  display: block;
}

.site-footer {
  padding: 58px 0 28px;
  color: rgba(255,255,255,.74);
  background: #171412;
}

.footer-grid {
  display: grid;
  grid-template-columns: 1.1fr repeat(3, minmax(0, .65fr));
  gap: 26px;
}

.footer-logo {
  color: #fff;
  font-size: 30px;
  font-weight: 950;
  letter-spacing: -.05em;
  margin-bottom: 8px;
}

.site-footer a { color: rgba(255,255,255,.82); }
.site-footer a:hover { color: #fff; }
.site-footer h2,
.site-footer h3 {
  font-family: inherit;
  font-size: 13px;
  letter-spacing: .16em;
  text-transform: uppercase;
  color: #fff;
  margin-bottom: 14px;
}

.footer-list {
  display: grid;
  gap: 9px;
  padding: 0;
  list-style: none;
  margin: 0;
}

.footer-bottom {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  padding-top: 34px;
  margin-top: 34px;
  border-top: 1px solid rgba(255,255,255,.12);
  font-size: 13px;
}

.floating-whatsapp {
  position: fixed;
  right: 20px;
  bottom: 20px;
  z-index: 60;
  width: 58px;
  height: 58px;
  display: grid;
  place-items: center;
  border-radius: 50%;
  background: #25d366;
  color: #fff;
  box-shadow: 0 18px 44px rgba(37, 211, 102, .34);
  font-weight: 950;
}

.floating-whatsapp span {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

.floating-whatsapp svg { width: 28px; height: 28px; }

.accent-industrial { --accent: var(--industrial); }
.accent-suministros { --accent: var(--suministros); }
.accent-publicidad {
  --accent: #ff6b2d;
  --accent-2: #ffd166;
  --paper: #fffaf5;
  --soft: #fff0e6;
}

.accent-publicidad .hero::after {
  background:
    linear-gradient(90deg, rgba(22, 17, 15, .88) 0%, rgba(22, 17, 15, .64) 42%, rgba(22, 17, 15, .14) 78%),
    linear-gradient(180deg, rgba(255, 120, 40, .10), rgba(22, 17, 15, .20));
}

.accent-publicidad h1,
.accent-publicidad h2,
.accent-publicidad h3 {
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  font-weight: 900;
  letter-spacing: -.04em;
}

.accent-publicidad h1 {
  font-size: clamp(40px, 5.2vw, 68px);
  line-height: .98;
}

.accent-publicidad h2 {
  font-size: clamp(34px, 4vw, 54px);
  line-height: 1;
}

.accent-publicidad .panel-dark {
  background:
    radial-gradient(circle at 90% 10%, rgba(255, 133, 0, .24), transparent 12rem),
    linear-gradient(135deg, #2d211b, #171412);
}

@media (max-width: 980px) {
  .mobile-toggle {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    width: 44px;
    height: 44px;
    border: 1px solid var(--line);
    border-radius: 999px;
    background: #fff;
    color: var(--ink);
  }

  .nav-links {
    position: absolute;
    left: 20px;
    right: 20px;
    top: 78px;
    display: none;
    flex-direction: column;
    align-items: stretch;
    padding: 14px;
    border: 1px solid var(--line);
    border-radius: var(--radius);
    background: #fff;
    box-shadow: var(--shadow);
  }

  .nav-links.is-open { display: flex; }
  .nav-cta { display: none; }
  .section-head,
  .split,
  .coverage-grid,
  .seo-note,
  .cta-band {
    grid-template-columns: 1fr;
  }
  .service-grid,
  .feature-grid,
  .value-grid,
  .contact-grid,
  .proof-grid,
  .product-cloud,
  .reel-grid,
  .timeline,
  .footer-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
  .hero { min-height: 650px; }
}

@media (max-width: 720px) {
  :root { --container: min(100vw - 28px, 1160px); }
  .nav { height: 70px; }
  .brand { min-width: 0; }
  .brand img { width: 118px; }
  .brand small { display: none; }
  .nav-links { top: 70px; left: 14px; right: 14px; }
  .hero, .hero--compact { min-height: 620px; }
  .hero .container { padding: 64px 0; }
  .hero-content {
    width: min(100%, 340px);
    max-width: 340px;
  }
  h1 {
    width: min(100%, 340px);
    max-width: 340px;
    font-size: clamp(28px, 7.6vw, 32px);
    line-height: 1;
    letter-spacing: -.035em;
    overflow-wrap: anywhere;
    word-break: break-word;
  }
  h2 {
    max-width: min(100%, 360px);
    font-size: clamp(30px, 8.8vw, 38px);
    line-height: 1;
    letter-spacing: -.035em;
    overflow-wrap: anywhere;
    word-break: break-word;
  }
  .eyebrow {
    white-space: normal;
    max-width: 100%;
    font-size: 10px;
    line-height: 1.45;
    letter-spacing: .10em;
    overflow-wrap: anywhere;
  }
  .hero p.lede {
    width: min(100%, 340px);
    max-width: 340px;
    font-size: 18px;
    overflow-wrap: anywhere;
  }
  .hero-proof,
  .service-grid,
  .feature-grid,
  .value-grid,
  .contact-grid,
  .proof-grid,
  .product-cloud,
  .reel-grid,
  .timeline,
  .footer-grid,
  .form-grid {
    grid-template-columns: 1fr;
  }
  .section { padding: 72px 0; }
  .service-card { min-height: 430px; }
  .cta-band { padding: 30px 22px; }
  .footer-bottom { flex-direction: column; }
  .floating-whatsapp {
    right: 14px;
    bottom: 14px;
  }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: .001ms !important;
    animation-iteration-count: 1 !important;
    scroll-behavior: auto !important;
    transition-duration: .001ms !important;
  }
}
